Our story, an adventure... for everyone!
There are stories to be lived and others to be told. For WATTS, it's a combination of both. Our adventure begins at the start of the 21st century when Laurent Brito, the brand's founder, a passionate surfer eager to find the perfect wave, set out to conquer some of the world's beaches in search of his Holy Grail. Across the globe, in Australia, California, and Europe, he discovered not only dream conditions but also, and above all, a state of mind, a sense of freedom, and a common passion that transcends borders and barriers. He wanted to embody this environment, these feelings, this energy, and above all, share it. So he began to gather his ideas. But to design this future brand, he needed a creator to accompany him. Fate, desire, and passion led him to meet Benoît, a talented young designer who was also passionate about surfing, but also about the mountains. From this encounter between two friends, two converging sports, mountains and oceans, a common passion in different places, came "WAves To The Snow". WATTS was born!
OUR DNA
Created in 2014, WATTS has, over the years, become a brand that draws its inspiration from the world of board sports, pushing one's limits, and pleasure. More than just a brand, WATTS represents a lifestyle, a positive attitude, and a perpetual quest for freedom, sharing, and self-expression. This common state of being has, over time, created a true WATTS community, with enthusiasts of surf, skate, snow, and board sports in general. Women and men of all ages, all levels, all generations with common values. The WATTS TEAM continues to grow, across the world, through its community.
Combine elegance, technicality and pleasure!
This community has obviously embraced WATTS for its lifestyle and values, but also and above all for the quality and diversity of its products. WATTS is first and foremost a clothing brand. Energetic, graphic, but also technical and high-quality clothing. To excel, WATTS has successfully combined passion and technical expertise! Season after season, for all riders who want to brave the elements with a smile on their faces, we have developed exceptional clothing. Whether it's ski and snowboard outfits that break the mold in terms of design and colors, always advocating for high-end quality. Whether it's for surfing with boardshorts or lycras combining comfort and exceptional materials. Whether it's for everyday wear with collections that reflect our brand, with a thousand and one colors, representing the joy of life that defines us so well.